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Mohamed Abdellatif Senior Regional Business Head

Mohamed Abdel Latif EMERGENCY-CONTACT-DETAILS-FORM-Mohamed-Abdellatif-.pdf
Brand Management & Product Launches across multiple categories with executive management experience in the GCCBusiness DevelopmentKey Account Management
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To contact this candidate email mohamed-latif@otlook.com

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• Expertise in enhancing the partner business process through the information and leadership of a virtual team that developed business requirements, coordinated system testing, designed and delivered partner training
• Proficient in defining product/channel marketing strategy, including development of channel marketing activities in accordance with overall business goals and objectives
• Experienced in evaluating the entire marketing mix and provided a long-range vision for the brand; created a “roadmap” for achievement
• Skilled in stabilizing a multi Million USD brand, resulting in great growth in business and profitability.
• Trained in driving positive Return On Investment (ROI) by establishing appropriate selling model, customer metrics, and a compelling incentive compensation plan
• Abilities in developing and deploying quarterly and annual plans, programs and policies for company Sales Managers; backed all cross-company sales objectives such as budgets preparation, forecasting of sales targets, and so on
• Capable of managing sales and marketing manpower as well as the hiring and training of personnel; tracking performance of company’s sales unit; designing successful sales techniques/strategies/tactics using customer and market feedback
• Effective leader with excellent motivational skills to sustain growth momentum while motivating peak individual performances

Experience

February 6, 2001 Deputy Senior Manager - Head of Home Appliances Division at Toshiba Gulf FZE Jebel Ali Free ZOne, Dubai, United Arab Emirates

• Overseeing the gamut of tasks pertaining to controlling setting up sales, & distribution network for consumer electronics products in Middle East, Africa, East Europe, CIS & Iran
• Involved in preparation of budgets for achievement of revenue targets for the organization
• Ascertaining the profit / turnover ratio
• Managing the product mix as per the organization revenue targets
• Looking after development of prospective clients across various sectors for deeper market penetration
• Monitoring payments and outstanding as per credit policy of company against customer and its effectiveness

June 15, 1997 Sales Executive at City 2000 Amusement Machinery Trading Dubai, Dubai, United Arab Emirates